THINK LESS.

They say that thinking makes us freer.

According to Steven Pinker, one of this century’s most influential thinkers, this is not always the case.

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Elizabeth Duval, one of the new voices in Spanish philosophy, believes that we would live better if we didn't think of so many things.

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WE THINK TOO MUCH.

We dedicate too much time
to irrelevant decisions.
Too many things in our heads.

What if clothes were no longer one of them?

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Thinking less about what’s in fashion,
reinventing ourselves every day,
making other people like us.

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Freeing up space for the things that matter.
Wearing the clothes that suit you best more often
for sustainability's sake:
mental sustainability.

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REPEAT MORE. THINK LESS. BE OLDER